Guide to shooting roundtable videos

Shooting videos at corporate roundtables involves capturing engaging content while maintaining professionalism. Here’s a comprehensive guide to help you create impactful corporate roundtable videos:

1. Preparation and Planning:

   • Understand the Purpose: Clarify the purpose of the roundtable discussion. Is it for internal training, thought leadership, or stakeholder communication?

   • Research the Topic: Familiarize yourself with the discussion topic and the participants. This will help you anticipate key moments.

2. Camera Setup:

   • Multiple Cameras: Use multiple cameras to capture different angles. Place them strategically to cover all participants.

   • Tripods: Always use tripods or stable camera mounts to avoid shaky footage.

   • Lighting: Ensure proper lighting to illuminate participants’ faces without harsh shadows.

3. Audio Quality:

   • Microphones: Use individual microphones for each participant. Lavalier mics work well.

   • Room Acoustics: Choose a quiet location and minimize background noise.

4. Framing and Composition:

   • Wide Shots: Capture the entire roundtable setup to establish context.

   • Close-Ups: Focus on participants’ expressions and gestures during key moments.

   • Rule of Thirds: Compose shots using the rule of thirds for balanced visuals.

5. Interview Techniques:

   • Active Listening: Pay attention to what participants say. Anticipate interesting responses.

   • Reaction Shots: Capture reactions from other participants while someone is speaking.

   • Cutaways: Film audience members or relevant props to break up the footage.

6. B-Roll Footage:

   • Capture Context: Film shots of the venue, signage, and any relevant materials.

   • Audience Interaction: Show audience members nodding, taking notes, or engaging in discussions.

7. Editing Considerations:

   • Transitions: Use smooth transitions between shots.

   • Graphics: Add lower thirds with participants’ names and titles.

   • Subtitles: Include subtitles for clarity, especially if the discussion is technical.

8. Post-Production:

   • Edit Thoughtfully: Trim unnecessary segments while retaining valuable content.

   • Color Correction: Adjust colors to maintain consistency.

   • Audio Enhancement: Clean up audio and balance levels.

9. Distribution and Promotion:

   • Platform Selection: Choose platforms where your target audience is active (e.g., YouTube, LinkedIn).

   • Promote: Share the video across relevant channels and encourage discussion.

10. Feedback and Iteration:

    • Gather feedback from stakeholders and participants.

    • Use insights to improve future roundtable videos.

Corporate roundtable videos should capture insightful discussions while maintaining a professional and engaging tone.